TikTok Vietnam has recently launched two new Tet challenges on their system named #ChuanbidonTet and #TetXaHoaGan from Jan. 27th and Jan. 31st.
Tet challenges #ChuanbidonTet and #TetXaHoaGan of TikTok Vietnam belongs to their Tet 2021 media campaign with a slogan “With TikTok, despite the distance, Tet is near.” These challenges are opened in order to encourage users to record meaningful moments they have with their beloved ones, in spite of the geographical barrier.
TikTok has began this challenge from Jan. 26th with a successful music video named “Tet Xa Hoa Gan” which had the contribution of singer Hoa Minzy and 6 content creators that are awarded at TikTok Awards Vietnam Ceremony 2020: Linh Barbie, So Y Tiet, Viet My, Vo Thanh Y, Moca, and Tuong Vy.
- Until now, #ChuanbidonTet challenge of TikTok Vietnam has attracted more than 260 million view and 50 thousand contributed videos.
- After 2 days of launching, #TetXaHoaGan challenges has also seduced more than 250 millions views and more than 28 thousand contributed videos.
Challenge ChuanbidonTet, open TikTok, receive joy
With challenge #ChuanbidonTet (Prepare for Tet Holiday), content creators of TikTok platform have successfully duplicated the atmosphere of Lunar New Year with 4 main creative topics: History of Tet, Tips for Tet, Photography during Tet, and Tet
Dexterity. With several of traditional activities, from decorating houses to making sticky rice cakes,… creators of TikTok can feel the realistic atmosphere of Tet at their homes.
After 5 days of launching, this challenge has simultaneously received several good feedbacks from the community. The system of TikTok Vietnam record more than 260 millions views and about 50 thousand contributed videos. When this challenge wrapped up, 4 content creators with the best content will accomplish for themselves valuable gifts such as:
- 1 Marshall Kilburn II speaker.
- 1 TikTok giftset for Tet holiday including 1 T-Shirt, 1 tote bag, 1 Anker charger, and TikTok lucky envelopes.
Open TikTok to feel Tet atmosphere: Tet will be close despite the distance
Content creator community of TikTok is also enjoying another challenge named #TetXaHoaGan. After 2 days of launching, this challenge has seduced more than 28 thousand videos participated and 250 millions views.
With the duet mode of TikTok Vietnam, creators of challenge #TetXaHoaGan can enhance to their beloved celebrities and TikTokers including singer Hoa Minzy. This benefit is to create more connection between fans to their idols especially during the pandemic. This duet mode also privilege users to create good contents with their family members. 50 content creators participate in this challenge and receive good reactions will be granted a CGV voucher priced at 500 thousand VND.
With two challenges #ChuanbidonTet and #TetXaHoa Gan, TikTok wishes that we can provide our users a positive Tet holiday with happiness and creativity. In the upcoming times, we hope that we can create more meaningful campaign and challenges. Besides, TikTok will develop more modes for our users in order to diversify our creating tools and give our users the best platform for creation.
Nguyen Lam Thanh, TikTok representative at Vietnam.
