SINGAPORE – Media OutReach Newswire – February 5, 2024 – With the support of the Singapore Tourism Board (STB),
The Meetings Show Asia-Pacific 2024 promises to be a game changer for meeting and event planners in the region, with its MICE marketplace[1] is poised to grow from $412.18 billion in 2023 to $783.63 billion by 2032. The show will feature a diverse lineup of destinations, venues, hotels, technology providers and suppliers Asian and international leaders in the thriving meetings, incentives, conventions and events sector. (MICE).


The Meetings Show is owned and organized by Northstar Travel Group, a preeminent B-to-B information, events and marketing company in the travel industry, which also owns travel and MICE events and publications such such as Travel Weekly, TravelAge West, Business Travel News, Successful Meetings, Meetings & Conventions, Travel Weekly Asia, M&C Asia, Incentive and Web in Travel.
With a winning hosted buyer format, The Meetings Show Asia Pacific combines a trade exhibition, conference and business networking, paving the way for a dynamic gathering of MICE professionals from the APAC region. Its exclusive hosted buyer program brings senior MICE buyers and planners into a lively trade show, via a pre-scheduled meetings platform that facilitates targeted meetings with blue-chip exhibitors, including the Thailand Convention and Exhibition Bureau, Singapore Tourism Board, Dubai Tourism, Tourism New Zealand. , Tourism Promotions Board Philippines, Royal Caribbean Cruises (Asia), Marina Bay Sands, Hard Rock International, Pan Pacific Hotels Group, Meliá Hotels International, Groups360 LLC, and more.
Many global meetings industry associations, such as MPI (Meetings Professional International), SITE (Society for Incentive Travel Excellence), and IAEE (International Association of Exhibitions and Events), partner with Northstar to invite their members and facilitate their activities and professional growth at the Meetings Show Asia Pacific. Together, in support of the Global MICE Collaborative (GMC), they will provide concrete educational offerings and an extensive global network for MICE professionals in growing global markets. Other associative partnerships which will be activated during the Meetings Show Asia Pacific will also be announced soon.
David Blansfield, Executive Vice President and Group Publisher, Northstar Travel Group, said: “As a gateway to the thriving Asia Pacific market, The Meetings Show Asia Pacific serves to capture the many business opportunities in this diverse and lucrative. bring the world-class experiences of our highly successful meetings lounge brand from London to Singapore, an award-winning MICE hub strategically chosen to host our inaugural lounge.
Irene Chua, Vice President and Asia Group Publisher at Northstar Travel Group, adds: “Against the backdrop of Singapore’s vibrant business community, The Meetings Show Asia Pacific is a fantastic platform to explore the best that Asia Pacific has to offer the world. It’s in the meeting of minds that new connections, ideas and innovations are born, and we couldn’t be more excited to launch this cutting-edge show in one of the fastest growing regions in the world to the MICE industry.
Provided for
April 17-18, 2024 at the illustrious
Sands Exhibition and Convention Centre, Marina Bay Sands,
SingaporeThe Meetings Show Asia Pacific aims to unlock new partnerships and business opportunities for exhibitors and attendees, while addressing the MICE industry challenges posed by the evolving business landscape.
As exhibitor and venue host, Ong Wee Min, Vice President of Sales and MICE at Marina Bay Sands, shares: “Held at the Sands Expo & Convention Centre, the inaugural edition is expected to provide a hub of networking and sourcing for event organizers. , bringing together leading MICE partners from destinations and meeting venues to hotels and technology solution providers in the Asia-Pacific region.
With wellness becoming a growing priority among delegates, The Meetings Show Asia Pacific is the ideal platform to showcase the new Wellness in MICE program and how it can be integrated into itineraries. As the first-ever carbon neutral meeting venue in Singapore, we also look forward to sharing our best practices with organizers and guiding them to create impactful and sustainable meeting experiences.
Chiruit Isarangkun Na Ayuthaya, Chairman of the Thai Convention and Exhibition Bureau (TCEB), notes: “The Meetings Show is a high-level MICE marketplace and platform that allows us to showcase distinctive new products and services and track trends of the market. TCEB will offer support campaigns. partnering with attractions and shopping centers in key destinations, providing event organizers with a wider and more diverse range of venues and activities. We also collaborate with local communities and networks to create memorable local experiences for meetings and motivational groups in various regions of Thailand. This includes creating MICE itineraries in each province and developing a premium MICE program that transforms local products and services into souvenirs, snacks and gifts that support the local economy.
Bjoern Spreitzer, Managing Director New Zealand and Business Events at Tourism New Zealand, adds: “New Zealand is actively pursuing its association conference activities in the Asia Pacific region and we look forward to sharing our expertise, event infrastructure and our unique culture with key decision makers. at the Meetings Show Asia Pacific. We are also looking to strengthen and improve our relationships and connections, while increasing our presence and conference share in the region. These range from research alignment to academic partnerships, industry collaborations and direct airline connectivity. between Auckland, Christchurch and many destinations across Asia.
Registration is free for professional buyers in the meetings and events industry, while trade visitors can purchase an entry pass for US$100. Buyers and decision makers of validated international meetings will also benefit from numerous privileges of the show’s signature Hosted Buyer program, including travel and accommodation, pre-scheduled one-on-one meetings with targeted exhibitors, a familiarization trip to Singapore, opportunities exclusive networking sites. and access to the hosted buyers lounge serving complimentary food and drinks. All commercial and hosted buyers will be reviewed to qualify for the free benefits.
For more information, please visit
www.themeetingsshow-apac.com.
[1]
Priority search reports that the MICE market size in Asia Pacific was valued at USD 412.18 billion in 2023 and is expected to reach USD 783.63 billion by 2032.
Hashtag: #TheMeetingsShowAPAC #TMSAPAC2024 #NorthstarTravelGroup #events #eventprofs #meetings #exhibition #MICE
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