Smart Home brand brand signs in the world in the world 5 seasons Agreement to appear on Sleeve of FC Barcelona from 2026/2027
Barcelona, Spain,, September 3, 2025 / Prnewswire / – MIDEA and FC Barcelona are proud to announce that the global brand of the device at home n ° 1 will join the Liga and Copa del Rey Champions as the main partner of FC Barcelona of the 2026/2027 season. The historic 5 seasons will see MIDEA appear on the round of all FC Barcelona match jerseys and training clothes as well as in -depth exhibitions in the Liga home games.
On September 2NDThe senior management of MIDEA visited Spotify Camp Nou where the agreement was signed by Lewis FuPresident of MIDEA International Business, and Rafael Yuste I Abel, first vice-president of FC Barcelona.
“It will be an honor for FC Barcelona to welcome MIDEA, from the 2026/27 season in the big family of Barça,” said Rafael Yuste“His leadership in the field of intelligent house solutions and his commitment to research and innovation are perfectly aligned with the spirit of a FC Barcelona which turns to the future. This alliance once again demonstrates the power of the Barça brand as a magnet for companies around the world which consider FC Barcelona as the best platform for their projects.”
“FC Barcelona is one of the most successful clubs of all time and one of the most popular sports teams in the world,” said Lewis Fu“We look forward to a long partnership where Midea and FC Barcelona are n ° 1 in the field in the world.”
FC Barcelona won 28 liga titles and 5 Champions League trophies to become one of the most successful clubs of all time. Clubs also enjoy global popularity with more than 430m online subscribers, an annual television audience of 400mAnd 2M Jersey sold every year.
FC Barcelona joins a growing list of club sponsorships for MIDEA which are supplemented by national competitions such as the AFC 2027 Asian Cup, the CAF CUP of Nations 2025 and the Concafaf Gold CUP 2025, as well as club competitions, including the elite of the Champions League of the AFC and the Conmebol Copa Sudamericana.
About the MIDEA and MIDEA group
MIDEA is a brand of household appliances within the Smart Home activity of the MIDEA group alongside industrial technology, construction technology, robotics and automation, medical and intelligent logistics.
MIDEA Group, created in 1968, of employees of more than 190,000 in the world $ 57.5 billion in 2024, and ranked 246th On the overall fortune 500 in 2025.
About FC Barcelona
FC Barcelona is considered the largest multisport club in the world and in 2024, it celebrated its 125th anniversary. It was founded in 1899 and belongs to its members. The club is firmly rooted in its city and its country, in Catalonia, and it has a global perspective, with official offices in three different cities: Barcelona,, Hong Kong And Miami.
Source MIDEA Group
