SINGAPORE – Media OutReach – August 23, 2023 – Etiqa Insurance Singapore, a leading insurance provider, today unveiled its latest brand campaign,
‘With you for the ride’, which aims to ignite the spirit of adventure among Singaporeans, inviting them to explore life’s diverse possibilities and embrace the excitement of unexpected travel.
“We believe that life should be lived with enthusiasm and a spirit of adventure,” said Shirley Tan, Marketing Director at Etiqa Insurance Singapore. “We are extremely proud to be the loyal partner that our customers can count on, no matter where their journey takes them.
“With you for the ride” “The campaign encapsulates this very essence, illustrating that we stand with individuals through every twist, defying the constraints of age.”
Traveling through life together with Etiqa
At the heart of this campaign, Etiqa Insurance Singapore seeks to transform the way insurance is presented, through the use of compelling storytelling and dynamic visuals that appeal to target audiences. The company will also spearhead a global range of initiatives through a full combination of 360° campaigns across online and offline channels. Etiqa Insurance Singapore aims to establish itself as a trusted companion through these initiatives, providing financial protection and support while enabling individuals to pursue their passions and dreams.
THE ‘With you for the ride The campaign showcases Etiqa Insurance Singapore’s commitment to humanizing insurance and making it relevant to the aspirations and dreams of Singaporeans. By fostering a sense of partnership and trust, Etiqa Insurance Singapore aims to build meaningful connections with its clients and help them navigate their life journey with ease.
“In a world where uncertainties abound, Etiqa aspires to redefine the insurance journey by emphasizing the importance of a strong and unwavering alliance between insurers and their valued customers,” added Shirley. “We fully understand the value of trust in developing lasting relationships, and our new campaign embodies Etiqa’s commitment to protection and transparency, pledging to be the unwavering partner on which our customers can count.
Etiqa’s comprehensive line of insurance products is carefully designed to meet the ever-changing needs of its diverse customer base. These include plans for young people that promote financial growth, tailored protection solutions for adults seeking stability and security, even for those looking beyond future generations, and products focused on retirement that guarantee peace of mind during the golden years.
THE
“With you for the ride” The campaign will be broadcast widely on digital, social and outdoor media, including bus shelters, MRT stations and cinemas across Singapore. Find out more about Etiqa Insurance Singapore
“With you for the ride” campaign, please visit
https://www.etiqa.com.sg/withyou/.
Hashtag: #EtiqaAssurance #WithYouForTheRide
The issuer is solely responsible for the content of this announcement.


