SINGAPORE – Media OutReach Newswire – December 4, 2023 – The integration of artificial intelligence (AI) is revolutionizing business possibilities today, particularly in the field of e-commerce. Generative AI applications have improved user experience and operational processes, enabling more targeted sales strategies and digital content that meets growing consumer demands.
Selling Point Extraction: Extracts selling points from a product that align with local market trends.
Technology players at the forefront of AI development, such as Alibaba International, recognize the benefits of these capabilities and have invested significant resources to unlock its potential. According to Jiang Fan, CEO of Alibaba International, “the use of AI has revolutionized everything from product development and management to market information analysis and customer service.” Aiming to foster the development of global commerce, Alibaba International seeks to increase its investments in AI to improve operational efficiency for merchants and increase consumer satisfaction. Its recent pilot launch of the AI-based suite “Help” is one example, designed to increase merchant productivity and take full advantage of AI technology.
Video Localization – Create synchronized audio and subtitle translations
Local language requirements, costs of integrating AI into business operations, competition for talent, and the innovation required to gain and maintain market share are common obstacles faced by businesses, especially SMEs, when they develop. This is where a comprehensive suite of AI tools that can break down local language and cultural barriers for marketers can play an important role, solving challenges and helping businesses stay ahead of the curve.
Streamlining business operations
The recently introduced AI suite Aidge, an acronym for “AI for Digital and Global Entrepreneurship,” aims to level the playing field for SMEs. By leveraging Alibaba International’s proprietary extended language models (LLMs) and computer vision technologies, as well as the company’s vast pool of operational information, this AI-powered toolkit addresses the challenges encountered by SMEs when entering new markets, enabling them to create localized and engaging marketing content. , improve customer service, perform analytical tasks and even optimize search results, all without language and cultural barriers. The result is reduced costs, improved efficiency and a greater chance of winning foreign customers.
Live Chat Improvement – Help with customer interactions in various languages
The integrated AI capabilities offered by Aidge hold promise for businesses of all sizes and industries, alleviating talent shortages and opening doors to international growth. With Aidge, even a small business without prior global sales experience can effortlessly venture into new and unfamiliar markets, benefiting from its advanced features that facilitate seamless business adaptation.
For Aidge to reach its potential and solve daily operational challenges, Aidge is rolling out its services to merchants on Alibaba International’s e-commerce platforms and intends to serve more SMEs through collaborations with industry partners. Global software-as-a-service (SaaS) providers and independent software vendors (ISVs) are invited to participate in the
Driving testwhile a gradual rollout by region is planned by the end of this year.
An essential part of the business
Market statistics indicate that the global AI market is poised to surpass $300 billion by 2026, making it an undeniable trend that businesses should actively embrace and capitalize on. Enabling SMEs around the world to do business in their native language while accessing cutting-edge technology that would otherwise not be available in-house is a fundamental pillar in the development of the global e-commerce industry.
Image Localization – Translate image text into multiple languages
The pilot launch of Aidge represents only the first step in Alibaba International’s foray into the AI space. The novelty of AI technologies requires collaboration with industry players to not only test, but also co-define its use cases, with the ultimate goal of simplifying global business operations for SMEs and open new avenues for growth, with the help of AI.
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