Synopsis
Zee is an FCF generating company, its cash and cash equivalent on the book improved to Rs 1,890 crore in March 2021 from Rs 1,790 in December 2020. Stability in advertisement revenue and increasing user base on Zee5 are the other factors that have made the company a favourite of analysts.
Though overall revenues remained flat y-o-y, Zee Entertainment Enterprise managed to beat the street expectations in the fourth quarter of 2020-21 with 8.9% y-o-y increase in domestic advertisement revenues. The second wave of the Covid-19 pandemic and the resultant disruptions have however started impacting its advertisement revenues in the first quarter of 2021-22.
Despite these concerns, analysts continue to be bullish on this front because
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