Boyd brings deep human resources and workforce management experience from Turo and Zendesk to help Plume navigate the next phase of global growth.
PALO ALTO, California., December 12, 2025 /PRNewswire/ — Feathera leader in cloud-managed Wi-Fi, security and smart home services for Internet Service Providers (ISPs), today announced the appointment of Lori Boyd as director of human resources. In this role, Boyd will lead the company’s global talent strategy, culture and organizational development as it continues to grow.
Boyd brings more than 20 years of experience developing people and culture functions at high-growth technology companies. Most recently, she served as Chief Human Resources Officer at Turo, the world’s largest carsharing marketplace, where she oversaw global recruiting, benefits, compensation, immigration, performance management, learning and development, and employee engagement.
“As we grow Plume and deliver the next generation of market-defining connectivity technologies, building a world-class team is at the heart of our strategy,” said Dan Herscovici, CEO of Plume. “Lorie brings proven experience in developing organizations through periods of intense growth and transformation. Her deep expertise in talent development and culture building makes her the ideal leader as we strengthen our global workforce, deepen ISP partnerships, and implement our long-term vision.
Prior to Turo, Boyd led global recruiting at Zendesk, helping the company grow and go through its IPO from approximately 100 to 900 employees across nine offices in three years. She has also held leadership roles at Kahuna, Salesforce and Oracle. Boyd holds a Bachelor of Arts in economics from Stanford University.
“I am thrilled to join Plume at such an exciting time in the company’s growth,” said Lorie Boyd, Director of Human Resources at Plume. “I have dedicated my career to building people-focused teams and fostering award-winning cultures that can scale sustainably. I have seen first-hand how a good HR strategy can drive innovation, customer value and long-term business success. I look forward to helping Plume strengthen its culture, empower its teams around the world, and support ISPs and their subscribers with exceptional experiences.
This appointment builds on Plume’s continued investment in strengthening its management team. Over the past year, Plume has recruited leaders from the broadband, telecommunications, artificial intelligence, IoT, cybersecurity, aerospace and financial technology industries, amassing a diversity of expertise needed to meet the evolving needs of ISPs and consumers around the world.
About Feather
Plume created the first managed Wi-Fi platform for Internet Service Providers (ISPs) in 2016 and continues to lead today with a best-in-class solution for cloud-managed Wi-Fi, security and experience. With nearly half a billion devices connected to its platform, Plume is a trusted technology partner for more than 400 ISPs around the world, helping them deliver better Wi-Fi experiences and services to subscribers while streamlining their own operations and support systems. Plume leverages OpenSync®, an open source framework pre-integrated and supported on leading silicon, CPE and platform SDKs, and supports major industry standards such as RDK-B and prplWave. This approach allows Plume to offer turnkey, modular solutions, providing ISPs with ultimate flexibility, while enabling simpler and faster deployments. Plume provides ISPs with an edge in intelligence and innovation to stay competitive and adapt to changing subscriber and market needs. Learn how Plume empowers ISPs by visiting https://www.plume.com.
SOURCE Plume Design, Inc.
