SINGAPORE, December 18, 2025 /PRNewswire/ — foodpanda today announced a double-digit year-over-year increase in merchant registrations in Asia, highlighting its growing role as a trusted growth partner for local businesses. This milestone reflects foodpanda’s continued commitment to the care and success of merchants across the Asia Pacific (APAC) region.
Transform challenges into growth opportunities
To help retailers navigate an increasingly competitive environment, foodpanda has launched a series of initiatives in the region. These efforts cover four key areas:
1. Personalized support: Dedicated account managers and streamlined onboarding processes ensure merchants receive hands-on support from day one, helping them quickly connect and reach customers. In Taiwan, foodpanda partnered with the Commerce Development Research Institute (CDRI) and the Asia Marketing Transformation Alliance (AMT) to form the first Restaurant Transformation Advisory Teamoffering consultant-led coaching, data analysis of over a billion orders and tailored action plans to help SMEs digitize and to grow.
2. Growth Tools: foodpanda supports merchant growth with AI-driven recommendations, providing suppliers with personalized insights to strengthen and grow their businesses. This AI capability is already being tested in Singapore. Thanks to solutions such as panda ads, retail media integrationsAnd data analysis dashboardsfoodpanda enables merchants to attract new customers, optimize their operations and improve business performance. For example, Singapore’s Jaggi’s Cafe quintupled its monthly orders after adopting these tools, demonstrating measurable business success.
3. Financial access: In partnership with platforms like Finance companies And AEON Bank In Malaysia and Bangladesh, foodpanda offers financing programs that help small businesses invest in expansion and manage their cash flow more effectively. In Hong Kong, foodpanda has strategically collaborated with major banks, payment partners and card schemes, co-creating compelling campaigns and offers, to drive incremental orders for valued merchants and support their long-term growth.
4. Local recognition and campaigns: foodpanda celebrates its diverse merchant community through initiatives such as Local heroes campaigns, merchant rewardsand appreciation events, highlighting remarkable businesses that exemplify innovation and community spirit.
“Merchants are at the heart of the foodpanda ecosystem,” said Giuseppe Randazzo, international director of foodpanda APAC. “Every local business that joins our platform strengthens the communities we serve. Our mission is to help them thrive, with people-centered support, smart technology and partnerships that unlock real growth opportunities.
Local businesses find ways to thrive
Local businesses across the region are finding new ways to thrive. Across the foodpanda network, merchant growth continues to accelerate, with the number of active partners steadily increasing – and many reporting a significant increase in sales after joining the platform.
These stories reflect foodpanda’s role as a trusted growth partner – combining intelligent technology and human connection to help businesses stay competitive and future-ready in a digital-first world.
Looking Ahead: Strengthening Merchant Support in Asia
Building on this momentum, foodpanda will expand its merchant care program across all 10 Asia Pacific markets in 2026. This includes large-scale initiatives such as panda adsfinancial partnerships and merchant recognition programs to reach more SMEs, from mom-and-pop hawker stalls to private labels.
“Research has shown that F&B spaces in shopping centers have enlarged about five times over the past decade, which has further intensified the competition that merchants face. Our goal is therefore to create an ecosystem in which every business, regardless of its size, can thrive,” added Giuseppe Randazzo, international director of foodpanda APAC. By combining local knowledge and regional expertise, we help merchants turn everyday challenges into lasting success.
About foodpanda APAC
foodpanda is a leading on-demand delivery platform in Asia, dedicated to providing consumers with a wide range of food, groceries and more, quickly and easily. Leveraging technology and operational excellence, foodpanda is spearheading the growth of quick commerce (q-commerce) in the region with its network of retail partners, along with pandamart cloud stores to offer more on-demand options beyond the millions of food delivery options. foodpanda is present in 10 markets in Asia-Pacific: Singapore, Hong Kong SARMalaysia, Pakistan, Taiwan, Philippines, Bangladesh, Laos, Cambodia and Myanmar. foodpanda is a subsidiary of Delivery Hero, a global leader in the food delivery industry. For more information, visit www.foodpanda.com.
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SOURCE foodpanda
