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KYOTO, Japan, February 25, 2026 /PRNewswire/ — At CHOYA UME STUDIO, a hands-on workshop run by the famous Umesh brand CHOYA where visitors can make their own Umesh or Ume syrup. A special spring event, the “CHOYA Sakura Festival,” will be held at CHOYA UME STUDIO-Kyoto Sanjo from March 20 (Friday) to March 31 (Tuesday). Stopwatch With cherry blossom season in Kyoto, this event offers travelers an exclusive opportunity to experience the beauty of Japanese spring through the themes of Sakura and Ume, two floral symbols deeply rooted in Japanese culture.
CHOYA Sakura Festival – Event Overview
- Limited seasonal drink: “SAKURA HANAMI UME SODA”
A non-alcoholic drink inspired by spring, harmonizing the aroma of Sakura with the refreshing acidity of Ume. This drink offers a sweet and soothing moment, reminiscent of cherry blossoms in full bloom. - Kyoto Sakura Traditional Floral Art Exhibition
On the storefront, real cherry blossoms will be arranged in a traditional Kyoto style, creating a vibrant spring atmosphere. Visitors can enjoy a photo spot that captures the refined elegance of Kyoto and invites you to take memorable photos during your visit. - Draw with Ume-themed gifts
Guests who have booked the Ume Experience (Umesh or Ume Syrup Making Workshop) can enter a seasonal draw. Prizes include Japan-exclusive CHOYA products and other special gifts, adding a touch of spring fortune to your experience.
About CHOYA’s Ume Experience
- An interactive program created to share Japan’s unique Ume culture with the world.
- Participants taste different types of Ume and sugar, then make their own personalized Umesh or Ume syrup from over 100 possible combinations.
- The workshop includes English explanations and multilingual booklets, guiding guests through the history of Ume and its connection to Japanese culture.
- Since its opening in June 2025, visitors from more than 30 countries have attended (as of January 2026).
- The Umesh or Ume syrup made during the workshop reaches its peak as soon as the guests return, making it a perfect personalized souvenir.
Store Information
- Store name: CHOYA UME STUDIO – Kyoto Sanjo
- Address: 87 Nakajima-cho, Sanjo-dori, Nakagyo-ku, Kyoto
- Opening hours: 10:00 a.m. – 7:00 p.m. Open all year round (closed only during New Year holidays)
- Location:
Conveniently located in central Kyoto, around 10 minutes from popular attractions such as Fushimi Inari Taisha, Gion and Nishiki Market.
Booking information for the Ume Experience
- Reservation https://choyaume.jp/en/pages/choya-ume-studio-kyoto-sanjo-booking
- Price: Making Ume Syrup: ¥4,900, Making Umeshu: ¥5,900
- Capacity: 1 to 10 participants
- Duration: 50 minutes
Official links and resources
- CHOYA UME STUDIO Official Instagram https://www.instagram.com/choya_ume_studio/
- STUDIO CHOYA UME Official Website: https://choyaume.jp/pages/kyoto_sanjo
Learn more
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SOURCE CHOYA Stores Co., Ltd.
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Source: PR Newswire
