Indians have a tradition of buying gold in the form of jewellery, coins etc. especially around Akshaya Tritya, Dhanteras and Diwali. Although we spend hours at the local jeweller selecting what we want, we usually don’t question the price quoted. This is wrong. You should not blindly trust the price quoted by the jeweller as there are many factors that affect the final amount that you will be paying such as gold price, making charges, value of gems etc. At present, there is not standard invoicing pattern in the country and prices vary from jeweller to jeweller. Sandeep Kulhalli, senior…