SINGAPORE, December 14, 2023 /PRNewswire/ — Digital travel platform Agoda today unveiled its latest foray into AI-driven storytelling with “Travel in Colors” which invites travelers to explore the world through a kaleidoscope of destinations that reflect the vibrant hues of the iconic Agoda logo. From the azure domes of Santorini to the emerald depths of the Amazon, “Travel in Colors” is a collection of travel experiences designed to spark wanderlust and inspire viewers’ next vacation.
“Agoda has always been at the forefront of digital innovation, and with “Travel in Colors,” we are pushing the boundaries of how travel stories are told. » said Matteo FrigerioMarketing Director, Agoda. “We believe the power of AI can bring a new dimension to travel storytelling, making it more engaging and accessible to everyone.”
Bright reds and passionate palettes
Stand on historic Red Square Moscowstroll through the unique Red Beach in Panjin, Chinaand feel the energy of Sedona, Arizona. Embrace the excitement of Spain Tomatina Festival and discover the vibrant traditions of the Red Dao people at Vietnam.
Yellows of History and Golden Moments
From the Beber tribes of the Sahara to the ancient pyramids of Giza, yellow tells a story of heritage. Marvel at The one in the Grand Canyon majesty, admire the women of Rajasthan in yellow saris or choose to stroll through the sunflower fields Tuscany. Explore the golden souks of Dubai and go up China Yellow Mountain for a trip bathed in gold.
Emerald Getaways and Verdant Views
Witness the ethereal Northern Lights at Icelandimmerse yourself in the biodiversity of the Amazon rainforest and let yourself be enchanted by the waterfalls of Croatia Plitvice Lakes. Jungle hikes Borneo and meetings with New Zealand The Kakapo Parrot and the Galapagos Christmas Iguana are just a few of the destinations that showcase the lush green wonders of the planet.
Purple panoramas and lavender landscapes
Immerse yourself in the fragrant lavender fields of Provence, Franceor the urban development of Buenos Aires’ Jacarandas. Taste the unique Purple Ube Yam from The Philippinesjoin the festivities Mardi Gras In New Orleansand explore the charming Banwok Island at South Korea.
Blue Horizons and Indigo Nights
Discover the tranquil beauty of Santorini, Greece, with its iconic blue domes resting on the Aegean Sea. Venture into the surreal blue ice caves of Antarctic or stroll through the azure streets of Chefchaouen, Morocco. Discover the rich culture of the Tuareg people of the Sahara or encounter the distinctive blue-footed booby in the Galapagos Islands.
This innovative project leverages the latest AI technology to create stunning, hyper-realistic images that capture the essence of each location in a way never seen before. While not all images are 100% accurate representations, ‘Travel in Colors’ is a playful and inspiring testament to the joy of travel, designed to spark the wanderlust within oneself.
Start your dynamic adventure and find inspiration for your next real-world escapade on www.agoda.com/travel-in-colours/.
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ChatGPT 4.0 was used to identify the list of travel destinations, sights, sounds and people known to have similar hues to Agoda brand points. Midjourney AI was then used to generate realistic images. Accuracy may vary due to technological limitations. The first version of this version was also created via AI.
About Agoda
Agoda, a digital travel platform, helps everyone discover the world at a lower cost thanks to its advantageous offers on a global network of 3.9 million hotels and vacation properties around the world, plus flights, airport transfers and more. Agoda.com and the Agoda mobile app are available in 39 languages and supported by 24/7 customer support.
Based at SingaporeAgoda is part of Booking Holdings (Nasdaq: BKNG) and employs more than 6,700 people in 31 markets, dedicated to leveraging best-in-class technology to make traveling even easier.
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SOURCE Agoda