PARIS, September 20, 2023 /PRNewswire/ — Ingenico, a global leader in payment acceptance solutions, and Diggecard, a global provider of gift card expertise and technology, announced that Diggecard’s services are now available on PPaaS, the innovative cloud payment as a service from Ingenico.
The announcement coincides with PPaaS’s launch of gift card services on its platform, which enable a seamless combination of payment and commerce services. Diggecard enables the full range of physical and digital gift card transactions at the point of sale, including issuance and redemption as well as details of account balances and expirations. Digital gift cards can be distributed via SMS, email, or as a QR code. Diggecard also provides a full range of reporting features that provide analytical insights allowing merchants to better understand their customers.
Diggecard’s white label technology gives merchants access to a full suite of self-directed gift card services. By removing the complexity of integration for acquirers, PPaaS opens gift card programs to new categories of retailers, helping to generate new revenue streams and improve consumer engagement. Gift cards are a proven way for businesses to generate additional revenue for merchants. Small merchants connected to the PPaaS platform through their acquirer can now benefit from the same functionality as large merchants in the past, or they can use gift cards operated by Diggecard in more innovative ways, e.g. refund customers rather than cash, ensuring that they capture that revenue when it is spent again.
For Ingenico’s customers – banks, acquirers, merchant service providers and independent software vendors, for whom payments are increasingly important – services such as gift cards are important levers when seeking to build customer loyalty. merchants and increase their revenue: PPaaS allows them to do this quickly and at lower cost. cost.
“In partnership with Ingenico’s innovative PPaaS platform, we can offer a cutting-edge gift card solution not only to large enterprises, but also to small and medium-sized businesses that have traditionally been underserved in the gift card space in due to the difficulty and cost of providing a robust solution. large-scale services. Collaborating with PPaaS gives Diggecard the opportunity to quickly and frictionlessly deploy our services to merchants around the world,” says Kristian Stølen, co-founder of Diggecard.
Speaking of the rapprochement, Giulio MontemagnoManaging Director of Ingenico PPaaS said: “We share with Diggecard a vision of the Gift Card services market and the importance of making them accessible to a wider range of merchants than currently. Our customers want to provide their merchants with the services they need to help them compete in today’s world, and PPaaS allows them to do this transparently, quickly and cost-effectively.“
Ingenico is the world leader in payment acceptance solutions. As a trusted technology partner for merchants, banks, acquirers, ISVs, payment aggregators and fintech clients, our world-class terminals, solutions and services enable the global payment acceptance ecosystem. payments. With 45 years of experience, innovation is an integral part of Ingenico’s approach and culture, inspiring our broad and diverse community of experts who anticipate and help shape the evolution of commerce around the world. At Ingenico, trust and sustainability are at the heart of everything we do.
For more information, visit Ingenico.com.
Diggecard is a global SaaS company providing end-to-end gift card solutions to banks, acquirers and technology providers, helping them enrich the value-added service proposition to their merchants. The Diggecard platform allows merchants to establish and manage omnichannel gift card programs, enabling the sale and redemption of physical and digital gift cards across various sales channels, including in-store and online. By streamlining the merchant onboarding process and offering a self-service back office, Diggecard allows merchants to manage the solution independently, reducing their reliance on merchant aggregators for customer support and support continues. This comprehensive suite of features ensures a seamless and frictionless experience for merchant aggregators and their customers, strengthening Diggecard’s position as a trusted and reliable partner in the gift card industry. More information at diggecard.com.
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