- The strategic partnership between CreativesAtWork and Lyte promises to empower freelancers by ensuring prompt payment, promoting wealth growth, and encouraging financial stability.
SINGAPORE, November 16, 2023 /PRNewswire/ — CreativesAtWork, a freelance-led creative agency, announced a groundbreaking partnership with Singaporefinancial solutions provider based on Lyte. This collaboration should allow freelancers to excel in their creative activities while securing their financial future.
As part of this collaboration, freelancers affiliated with CreativesAtWork can leverage LytePay, Lyte’s all-in-one financial management platform designed for freelancers. Simply put, freelancers can spend less time on administrative submissions and increase their income with up to 6% cash rewards.
“At CreativesAtWork, we are always asking ourselves how we can provide our freelancers with a more stable and meaningful freelance career,” said co-founder Jayce Thamchief businesswoman of CreativesAtWork. This collaboration is poised to empower the freelance community by providing them with the financial stability they deserve and the resources needed to build successful businesses. “Together with Lyte, we can boost the careers of our freelancers to create viable businesses. »
“At first, we focused our resources on finding jobs for our freelance community. But now we will shift our focus to creating sustainable, scalable businesses for our freelancers,” said co-founder Fanny Thamlead worker at CreativesAtWork.
“This partnership will provide their community of freelancers with access to financial services and tools similar to those of SMBs and businesses. We believe this will allow them to manage and grow their income more effectively.” said Vincent HaCEO of Lyte.
Accelerated Payments and Income Growth Opportunities for Freelancers
The role played by freelancers today has undergone a significant transformation. Freelancing is no longer about offering professional services; Freelancers are expected to wear multiple hats and take on various responsibilities to improve their value propositions. “Freelancers often find themselves in the shoes of business advisors, providing valuable advice and making strategic recommendations to their clients,” said Jayce Tham.
“Freelancers often struggle with the burden of chasing overdue payments, which distracts them from their primary work,” explained Fanny Tham. “Addressing the problem of late payments is a crucial step towards promoting a fairer and more sustainable freelance work environment.”
Freelancers looking to increase their income can take advantage of LytePay’s Boost feature. Boost offers freelancers up to 6% cash rewards on their earnings, allowing them to increase their cash flow with no strings attached.
“Boost rewards can be as high as 6%, making it an attractive option for freelancers looking to maximize their income. Another key feature is “Advance”, which gives freelancers the flexibility to get paid instantly, saving them 30-45 days of waiting. their payment once the work is completed,” said Andrew Wonghead of platform services at Lyte.
This dual benefit of accelerated payments and revenue growth positions the partnership as a critical stepping stone to overall freelance success.
Fostering a Stronger Freelancer Community
By offering a comprehensive ecosystem of support, the partnership aims to foster a thriving community of freelancers capable of realizing their entrepreneurial dreams.
“We seek to build a sustainable ecosystem that allows freelancers to do their best without worrying about administrative tasks. The flexibility of a freelancer is a strength that benefits both the freelancer and the client. Since 2016, we have offered training workshops to upskill our freelancers and hone their strengths,” said Jayce Tham.
Freelancers, solopreneurs, and creative minds looking for holistic support and growth opportunities are invited to join Freelancer Nation.
Jayce Tham added: “We will continue to invest in our freelance community, supporting freelance training and development and leveraging innovative technologies to build a strong, forward-thinking creative community where freelancers support freelancers. »
Appendix A: About CreativesAtWork and LytePay
About CreativesAtWork
CreativesAtWork [“CAW’] is a SingaporeFull-service creative agency that connects progressive clients with a curated network of independent creative professionals who span all consumer touchpoints, including digital, social, mobile, broadcast, print, event and outdoor advertising.
Launched in 2012 with the ambition of helping its network of freelancers land more jobs in the film and broadcast industry, CAW has grown into an ecosystem including original content creation, project management and training. With over 1,500 vetted freelancers with diverse creative skills, CAW has completed over 3,000 projects worth over $12. million.
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Aabout Lyte
Passionate about the future of work, Lyte is a technology company committed to supporting freelancers and solopreneurs with the best solutions so they can do their best and run successful businesses. Lyte’s product, LytePay, provides freelancers with transparent access to their outstanding invoices and a suite of features that give them greater control over their finances. Since 2017, Lyte has managed more than $750 million revenue and served over 10,000 users in Singapore And Malaysia. LytePay is a major payment institution approved by the Monetary Authority of Singapore (BUT).
Appendix B – Testimonials from freelancers
Hear from Freelance Nation freelancers:
1. Tan Jaz-Ley
Jaz-Ley is a freelance digital marketer and has worked with CreativesAtWork since 2018, managing social media projects for various clients.
Why work freelance?
Freelancing allows me to produce my best work for causes and companies I believe in. I work best with people who are passionate about what they do and looking to grow with digital marketing! I am a go-getter, open-minded, eager to learn and eager for personal development. So far, I have worked with B2C companies in travel, public service, finance, interior design and catering. I pride myself on having a good work ethic and having the responsibility to give my best to each project. My expertise includes social media management, copywriting, paid ads (FB and Google), branding with fundamental video design and editing skills.
What’s it like working with Freelancer Nation?
As a freelancer, time is money, and every minute spent in unfamiliar territory is a minute I could be devoting to growing my business. Freelancer Nation provides me with resources that I would otherwise struggle or spend a lot of time searching for and I’m grateful that the team at CreativesAtWork is still so supportive of my growth and success.
2. Tay Kai Wen
Kai Wen is an independent designer working with CreativesAtWork since 2022 on several projects. Kai Wen just started freelancing in 2021. He is proficient in product design, graphic and social media design, and web UI/UX design. He has worked on various projects such as web design, graphic and social media design, and even search engine optimization (SEO).
What’s it like working with Freelancer Nation?
Through Freelancer Nation, I was connected with mentor Desmond for an in-person one-on-one mentoring session. Desmond is very experienced and helpful. He makes me feel comfortable sharing my questions and concerns with him. Our session was relaxed as Desmond shared his relevant experience from his early days as a freelance designer, and we had many common topics to discuss. Sharing it made me more motivated and excited about my upcoming journey.
Desmond guided me on how to position myself to reach my target market. It helped me clear up my doubts about what I should do next. With his guidance, I developed a detailed action plan that I needed to implement before our next mentoring session. I am happy to have a mentor to help me move forward and guide me. This mentoring program has helped me gain confidence and I now have a clearer vision of what I should do next.
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SOURCE CreativesAtWork
